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insights, commentary, and personal opinions from the urtak team.

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Urtak News

The URTAK project has had an eventful month, and right now we are drawing a deep breath as we prepare to plunge into 2010. A radically improved interface, Facebook and Twitter integration, and internationalization (Urtak en español, Urtak en français, Urtak en whatever you like) are all imminent! Maybe not in time for Christmas, but these will all make great gifts for your Valentine!

Urtak like wildfire!

In the last month, we have been fortunate to have an increasing media presence. ZA News, the South African political satire, has been using Urtak as their polling platform with tremendous results - 300,000 responses to more than 600 user-generated questions which have in turn created a repository of powerful insights. Every week, their weekend edition features results to questions submitted by YOU! We were even able to publish an analysis of the results in the highly regarded Mail & Guardian of Johannesburg - check it out here before you go see Invictus.

The Toilet Paper, the daily newsletter of the Thinking Man, featured Urtak and collected 70,000 responses in a single day. Take a look here.

And to our great pride, Urtak was featured in The Walrus, Canada’s best magazine. It is an excellent article and much is revealed, including what the traditional pollsters think about the people they survey (it’s not very pleasant). Read “The People’s Poll” here, or buy a copy at newsstands across Canada.

Embed power

The future of this project lies in dispersing our incredible embeddable Urtak polls across the internet. But as you may have noticed, that’s not so evident from the current design. We’re going to make it much easier very soon, but if you want an Urtak poll on your page (take a look at the survey on our blog, for example), here are a few simple steps.

1) Create a new Urtak survey at urtak.com (click “create” in the top right of the screen).
2) Go to the “manage” section of the Urtak survey you have created.
3) Click on the “widgets” link at the bottom of the “manage” page.
4) Enter the site you want to embed the widget on, and click “create.”
5) Copy and paste the resulting code into your site (just like a Youtube video).
6) Watch the beautiful Urtak widget make your site so much more engaging.

Top 5 - Ch-ch-ch-ch-changes

Everyone has mixed feelings about change. We as a group nevertheless seem to look upon change with optimism. But how about specific changes? As always, the Top 5 reveals the secrets of the universe.

Can people really change their minds?

Would you change your ideals to work for a big corporation if they offered you big bucks?

If your child wanted to change genders, would you support the decision?

Would you ever change your name?

Would you change your whole look for $200?

BONUS X-TAB: Change your hair color, change your towel. Does it make sense?

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